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How To Remove A Page From Google

How To Remove A Page From Google

Understanding how to take content down can be as important as putting it up; it is part and parcel of the process. Removing a page from Google doesn’t have to be complicated. Whether it is to protect a new website, or clear up misinformation, there are a few reasons...

How To Plan A Website

How To Plan A Website

Fail to prepare, prepare to fail. Planning is essential to the success of businesses and organisations. It’s no different when it comes to planning a website. Unfortunately, making the proper accommodations when planning a website is often overlooked. Due to the busy...

Effective Link Building Tactics for eCommerce Brands

Effective Link Building Tactics for eCommerce Brands

Link building is an important part of creating a successful ecommerce website. Links are the backbone of SEO; up to 50% of SEO success is attributed to link building (1). Frequently, ecommerce websites struggle with link building as they feel it is something that they...

The Content Marketing Matrix

The Content Marketing Matrix

Every successful marketing team knows the value and influence of quality content. Most successful marketing campaigns have dexterous content at their core, although crafting a well-planned content strategy can be more difficult than it looks. Understanding why certain...

Content Writing 101

Content Writing 101

A bank page is daunting at the best of times. When it comes to writing content, trying to understand how to effectively consolidate notes in a clear, inviting, and authoritative way can take some getting used to. Having original and interesting content is a great way...

The Inbound Flywheel Is Not A Marketing Tool

The Inbound Flywheel Is Not A Marketing Tool

Hubspot for the past year or so have been raving about the new “Flywheel” which I have to admit is something a lot of marketers forget about. Our goal and how we’re measured as marketers is often based on new sign ups, new registrations and creating new business so we...

Voice Search & SaaS Companies: Backed By Research & Studies

Voice Search & SaaS Companies: Backed By Research & Studies

I’ve never really been an advocate of Voice Search, yes I can see it as a useful way to reach your audience but over the past two years the adoption and frequency of use is low. I’ve seen people shout across social media about how important it is to optimise for voice...

Where To Start With An MVP (How To Proof Of Concept)

Where To Start With An MVP (How To Proof Of Concept)

Something that has been going through my mind recently is the different uses digital marketing has. One thing you might not be aware of is that you can use digital marketing for proof of concept, even before you’ve written a single line of code or bought your first...