We’ve seen a frustrating trend that’s holding back so many businesses from producing twice the amount of leads they could be getting. The issue lies with the confusing, misinterpreted role of sales and marketing. We’ve seen this cause conflict, undervalue the...
Hamburger Menu Alternatives Hamburger navigation on desktop and mobile is not good for UX metrics because of its low efficiency and discoverability. Fortunately, more apps and sites are trying alternative and more efficient solutions to address this problem. Here are...
B2B marketing in 2018 Consumer brands do make headlines in marketing stories and so should B2Bs. For B2B marketing to flourish, marketers might have to take some strategic examples from their B2C peers. The following are some best practices that B2B owners may have to...
Search Engine Optimization (SEO) is a digital marketing tool that gives companies an opportunity to have their websites ranking higher in search results. SEO service providers are there to help companies with professional services that will see them beat the...
A website builder is a program that helps develop a website without manual code editing. It is categorized into two types. The first is an online website that runs on the service of a provider and is web based. The second type is an offline website builder you can use...
