Case Study
The Adare Collection – Google Ads Case Study
How we helped The Adare Collection go from zero to hero in a few weeks.
The Adare Collection offers exclusive private houses and estates near Adare Manor, County Limerick – catering to corporate hospitality, executive rentals, and high-end travellers, most notably around major events such as Ryder Cup 2027
PROBLEM
The Adare Collection needed to generate qualified enquiries fast for a limited inventory of luxury properties tied to a high-demand event window. With a finite number of houses to fill and a premium audience to reach, the priority wasn’t volume but quality: getting the campaign in front of the right people, quickly, without wasting spend on the wrong audience.
SOLUTION
We built and ran a targeted Google Search Ads campaign designed to put The Adare Collection’s properties in front of high-intent searchers actively looking for luxury accommodation near Adare Manor. Our focus was on:
- Precision targeting – reaching people specifically searching for premium rentals and event accommodation in the area, rather than broad travel terms.
- Budget efficiency – keeping cost-per-conversion low while the campaign found its footing.
- Continuous monitoring performance closely so we could react in real time
RESULTS
The campaign performed well ahead of expectations. Within a few weeks, demand for The Adare Collection’s properties was strong enough that we paused the campaign entirely.
“We’re off to a great start, strong leads coming in!!!!!! The current campaign is generating some very solid enquiries, well done all.” – Joe Mulcahy
The Outcome
Rather than running the campaign for its full planned duration, we were able to switch it off early once it had done its job. For The Adare Collection, that meant filling premium inventory quickly and cost-effectively, without paying for clicks and impressions they no longer needed.
Let’s Chat About Your Goals
Not sure where to start? Let’s figure it out together.
Book a free 30-minute call and tell us about your goals.
No pressure. No jargon. Just honest advice to help you grow.
Pick a time that works for you below.